H.R.6508 - Ensuring Shoppers Transparency in Online Pricing Act of 2012

To direct the Federal Trade Commission to promulgate rules requiring an Internet merchant to disclose the use of a price-altering computer program, and for other purposes. view all titles (3)

All Bill Titles

  • Short: Ensuring Shoppers Transparency in Online Pricing Act of 2012 as introduced.
  • Short: E-STOP Act as introduced.
  • Official: To direct the Federal Trade Commission to promulgate rules requiring an Internet merchant to disclose the use of a price-altering computer program, and for other purposes. as introduced.

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Introduced
 
House
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Senate
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President
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09/20/12
 
 
 
 
 
 
 

Official Summary

9/21/2012--Introduced.Ensuring Shoppers Transparency in Online Pricing Act of 2012 or the E-STOP Act - Directs the Federal Trade Commission (FTC) to promulgate rules requiring an Internet merchant with annual gross revenue of more than $1 million to disclose to each consumer, prior to the

Official Summary

9/21/2012--Introduced.Ensuring Shoppers Transparency in Online Pricing Act of 2012 or the E-STOP Act - Directs the Federal Trade Commission (FTC) to promulgate rules requiring an Internet merchant with annual gross revenue of more than $1 million to disclose to each consumer, prior to the final purchase of any good or service, the use of a price-altering computer program. Defines "price-altering computer program" as one that:
(1) accesses a consumer's personal information, including information about the consumer's computer and browsing history; and
(2) uses such information to alter the merchant's selling price of a good or service. Allows exemptions to accommodate the reasonable expectations of consumers concerning price changes. Deems a violation of a rule promulgated under this Act to be an unfair or deceptive act or practice under the Federal Trade Commission Act.

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